Public Relations Major, 54 hours: B.A.—No Minor Required

CIP: 090902

Requirements

 

The Northwest Core (44-47 hours)

Recommended:

COM 29225

Intercultural Communication

3

Institutional Requirements (4 hours)

B.A. Modern Language Requirement (9 hours)

Modern Language

9

All 9 hours must be in the same language.

Required Courses (33 hours)

	Communication Core	15
COM 29260	Public Relations Techniques	3
COM 29310	Communication Research Methods	3
COM 29360	Principles of Public Relations	3
COM 29460	Public Relations Problems: Cases, Concepts, and Campaigns	3
COM 29469	Internship in Public Relations	1 to 3
COM 29498	Senior Capstone	3

Cognate Courses (12 hours)

MMED 20130	Professional Media Writing	3
MMED 20333	Social Media Strategies	3
ENGL 10315	Professional and Technical Writing	3
	OR
ENGL 10430	Digital Literacy	3
	OR
ENGL 10512	Publication Skills	3
MKTG 55330	Principles of Marketing	3

Six hours from the following according to student’s area of emphasis (6 hours):

COM 29420	Crisis Communication	3
COM 29402	Current Topics in Communication	3

Three hours from the following to support the student’s area of emphasis (3 hours):

MMED 20230	Introduction to Advertising	3
MMED 20303	Introduction to Web Publishing	3
MMED 20304	Advertising Case Studies	3
COM 29336	Nonverbal Communication	3
COM 29341	Argumentation and Debate	3
COM 29425	Knacktive	3
COM 29432	Organizational Communication	3
ACCT 51201	Accounting I	3
MGMT 54313	Principles of Management	3
MKTG 55332	Promotion	3
MKTG 55333	Consumer Behavior	3
MKTG 55432	Marketing Research	3
	Other courses as approved by advisor

Free electives as needed to reach minimum 120 graduation hours