Agricultural Media, 63 hours: B.S.—No Minor Required

CIP: 010802

The program is an interdisciplinary program with collaboration between the School of Agricultural Sciences and the School of Communication and Mass Media. In addition, the program is designed to allow students to choose an emphasis area in broadcasting, journalism, or advertising with an internship in an agricultural media role as part of the degree requirement.

Requirements

The Northwest Core (44-47 hours)

Institutional Requirements (4 hours)

Core Courses in Agricultural Sciences (19 hours)

AGRI 03102	Principles of Microeconomics in Agriculture *	3
AGRI 03150	Animal Science	4
AGRI 03232	Crop Production	3
AGRI 03301	Professional Selling in Agriculture	3
AGRI 03396	Agricultural Advocacy	3
AGRI 03508	Agriculture Policy	3

Advisor-approved upper division electives in Agricultural Sciences (6 hours)

Any 300-level or higher course in Agricultural Sciences for which the prerequisites are met

Core Courses in Mass Media (21 hours)

MMED 20110	Fundamentals of Electronic Media Production	3
MMED 20130	Professional Media Writing	3
MMED 20243	Media Design	3
MMED 20303	Introduction to Web Publishing	3
MMED 20314	Communication Law and Ethics	3
MMED 20320	Theories of Mass Communication	3
MMED 20333	Social Media Strategies	3

Media Practicum Requirement (1 hour)

Choose one from the following:

MMED 20150	Journalism Practicum (Yearbook)	1
MMED 20151	Journalism Practicum (Newspaper)	1
MMED 20215	Practicum in Radio	1
MMED 20216	Practicum in Television	1

Internship Requirement (3 hours)

A minimum of 3 hours of advisor-approved internship is required.

AGRI 03498	Agriculture Occupations Internship	3 to 6
	OR
MMED 20452	Internship	1 to 3

Seminar Requirement (1 hour)

Choose one from the following:

AGRI 03296	Seminar	1
	OR
MMED 20416	Senior Seminar	1

Select one of three emphasis areas (12 hours):

Production/Broadcasting Track (6 hours)

MMED 20224	Introduction to Audio	3
MMED 20225	Video Production	3

Advisor-approved upper-division electives (6 hours)

Choose from the following:

MMED 20315	Video Journalism	3
MMED 20329	Audio Technology and Recording	3
MMED 20330	Advanced Video Production	3
MMED 20334	UX and Analytics	3
MMED 20417	Television Directing	3

Journalism Track (6 hours)

MMED 20352	Copy Editing	3
MMED 20358	Feature Writing	3

Advisor-approved upper-division electives (6 hours)

Choose from the following:

MMED 20327	Advanced Reporting	3
MMED 20357	Opinion Writing	3
MMED 20425	Knacktive	3

Advertising Track (6 hours)

MMED 20230	Introduction to Advertising	3
MMED 20304	Advertising Case Studies	3

Advisor-approved upper division electives (6 hours)

Choose from the following:

MMED 20334	UX and Analytics	3
MMED 20343	Communication Design	3
MMED 20425	Knacktive	3
MMED 20428	Advertising Campaigns	3

Free electives as needed to reach minimum 120 graduation hours